In 2005 he enrolled into the Art Institute of Pittsburgh online program. For the next 4 years he learned to combine both passions. In 2009 he earned his Bachelors or Science in Interactive Media Design.
In his junior year he saw a decline within the print industry so he started Aldus Media as a way develop his own clients base. It was a good thing he saw the trend coming, just after graduation his work in printing ended with a industry downturn at which point he dove head first into web design and development full time.